Television Ad Cost

Television ad costs varies depending on your situation.

There are many people that are interested in advertising on television. A common question amongst these people is how much will it cost? Many people just assume that it is very costly to advertise on television, fortunately that assumption it not always the correct one. The truth is. That it is worth investing more time into the research of television advertising costs. In fact, advertising on TV could cost a lot less that you thought!

Television advertising is a great way to reach potential customers. Advertising your product/products or business on television can be well worth the cost. However, like any venture there is always some risk. There is no guarantee, that your television advertisement will be a success. But you'll never know unless you give it a shot!

When calculating the costs of placing a TV AD, you'll need to add the cost of producing and airing the commercial. On average the cost of producing and airing a 30 sec. national TV commercial is around 300,000. I know what you're thinking, but it not as bad as you might think, let me explain.

When it comes to small business owners who want to produce a commercial the average cost doesn't apply. Why? The answer is simply because large corporations like Dish Network, Cox, etc., might spend one million dollars or more on a single complex commercial. But a small business owner may only spend 1,000 dollars on a much less complex commercial. When the average is calculated it takes into account all of the figures. The point is, when someone interested in advertising on television asks the question of “What's the average cost for a television commercial?” When they hear 300,000 they are immediately turned off. Remember that is not required that you spend a fortune on the production of your television commercial. You can spend as little as 1,000 dollars and you could have a great TV add.

If you are seeking help in producing a cost effective television commercial, a good place to start would be with freelance agencies. There are many good freelance companies who specialize in low budget television commercial production. Once you have you television commercial produced, you'll need to air it.

The cost of airing a television commercial highly depends on the length and time slot placement of the commercial. The longer the more it will cost you. So if you're on a tight budget, be sure to keep the commercial as short as possible (minimum of 30 seconds, per block). Cost of air time is also affected by time spot. For Example: If you plan to air your commercial during a popular TV show such as, the Super Bowl, it's going to cost you a whole lot of money! One 30 sec. commercial during the Super Bowls time slot can cost you over $3,000,000.00 (three million dollars). The price of the air time really depends on the ratings (how many people are watching the show).

So when is the best time to air you television commercial? To keep prices within a smaller budget, you'll want to place your television adds between the 1am and the 5am time slots. A 30 sec. commercial within these time slots will same you a lot of money. It will cost you just around $4.00 per 1,000 viewers, which means you'll probably pay less than $100.00 per 30 second time slot. Just think, you can air your commercial for under $100.00 and start reaching thousands of people. Now That's, Great News!

Its time to get your product out to the public! Now that you have a little information about television ad cost.